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Managing Media WorkFrom SAGE Publications, Inc
PDF Ebook Managing Media WorkFrom SAGE Publications, Inc
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Managing Media Work provides a comprehensive, cross-national overview of the theory and practice of working in the media in the digital age. Focusing on three key areas―new media work, media professions, and media management―this text prepares students to effectively manage their own media careers and to manage human capital in creative companies. Written by leading international scholars, the book addresses the increasingly global, networked, and unpredictable nature of the media industry as well as the growing complexities of media work.
- Sales Rank: #1405334 in Books
- Published on: 2010-07-29
- Original language: English
- Number of items: 1
- Dimensions: 9.80" h x .60" w x 6.90" l, 1.10 pounds
- Binding: Paperback
- 320 pages
Review
"Managing Media Work" is the recipient of the 2010-2011 Robert Picard Book Award of the Media Management and Economics Division of the Association for Education in Journalism and Mass Communication (AEJMC).
“For years, media scholars have all but ignored those who manage and work in the cultural industries. This collection takes a major step toward overcoming this shortcoming by bringing together an impressive and diverse group of international scholars to expand what we know about the creative industries. Deuze has done us a great service by putting together this touchstone volume.” (Catherine McKercher & Vincent Mosco 2010-07-08)
"Managing Media Work is a bold and original volume that shows how talent, passion, and personality play out in the media business, shaping not only individual careers but also the fate of entire corporations. With authors from business schools, communications, and cultural studies, it will appeal to anyone hoping to enter the creative industries, and to everyone who studies them." (Eric Klinenberg 2010-07-08)
"This rich, varied, informative and bang-up-to-date collection will be a terrific resource for students, teachers and researchers. The editor has done a great job in bringing together a set of leading figures who wouldn't normally be found in the same pages." (David Hesmondhalgh 2010-07-08)
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